IO Integration Marketing and Creative Operations Technology Blog
Providing Creative Operations and Marketing Technology Professionals resources for getting the most out of their production workflows.
best practices | digital experience management
By:
censhare
September 3rd, 2020
This article by Morag Cuddeford-Jones originally appeared on the censhare blog and we think our readers will find this information useful.
digital asset management | marketing technology | digital experience management
By:
Damian Diaz
August 15th, 2018
This past spring censhare’s forward thinking CEO, Dieter Reichert, addressed the attendees of the Digital Innovators Summit in Berlin about one of technology’s hottest topics: Artificial Intelligence or AI is it is most often called.
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digital asset management | marketing technology | digital experience management
By:
Douglas Eldridge
March 23rd, 2018
This article from Douglas Eldridge, Marketing Manager at censhare, originally appeared in the censhare We Care to Share Blog and we think our reader will find this information useful. The word ‘silo’ has become increasingly negative as companies realize that cordoned off departments are costly. The good news is, that unlike in the past, when getting rid of corporate silos would have been next to impossible, a new digital mentality is allowing companies to defragment. While a combination of open minds and technology offers the possibility of more cohesive work environments, the right technology and the right digital strategy still have to align. So, where does technology end and strategy begin? With a digital asset management system (DAM). A company is no better than its content, its content is no better than its content strategy, and its content strategy is only as sound as the technology which is implementing that strategy. Bear with me as I explain…
digital asset management | marketing technology | digital experience management
By:
Jenna Mac Killop
March 15th, 2018
censhare’s ecosphere 2018: Doin’ DAM in Denver! There are a few things that come to mind when one thinks about making a trip to Denver, Colorado. From now on, one of the things that SHOULD come to mind is that Denver is the US home for one of the most forward-thinking software companies working in information management today, censhare. Last week this DAM lady had the pleasure of spending some time with them at their 2018 ecosphere censhare users conference.
digital asset management | creative operations | digital experience management
By:
Douglas Eldridge
February 20th, 2018
This post by Douglas Eldridge, Marketing Manager at censhare, originally appeared on censhare’s We Care to Share Blog. We think it will be useful to our readers. Enjoy! For those deeply embedded in the digital asset management (DAM) world it is common knowledge that solutions are not always as straight forward as they seem and sometimes require a staff which is dedicated to their procurement, implementation and eventually use. The DAM world is much bigger than just a piece of software, and should be treated as such when searching for a vendor.
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