Creative Operations, Marketing Workflow, Marketing Project Managment

IO Integration Marketing and Creative Operations Technology Blog

Providing Creative Operations and Marketing Technology Professionals resources for getting the most out of their production workflows.

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marketing technology | work from home

Pants Required! What the Global Pandemic Has Taught Us So Far

By: Lou Monaghan
May 29th, 2020

By now, few of us haven't seen or shared a video of unfortunate souls attending a video meeting while only appropriately attired from the waist up. Bearing those horrifically embarrassing and forever cached on the internet moments in mind, I'm going to start this blog with the conclusion. The number one rule for working during a pandemic is Pants Are Required.  Regardless of the humorous nature of those moments, and while we haven't completed this particular journey, I think we can reflect on the lessons we've learned so far. 

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creative operations | work from home

5 Workflow Tips to Make Business Continuity a Reality

By: Nuxeo
April 9th, 2020

This article by Bertrand Chauvin originally appeared on our Alliance Partner, Nuxeo’s Blog and we wanted to share with our readers. In times of crisis, ensuring business continuity is a major concern. Due to current, unfortunate circumstances, many organizations have largely focused on remote communication and collaboration, as demonstrated by the explosive rise in downloads of apps like Zoom, Google Hangouts Meet, and Microsoft Teams. But, virtualizing structured business processes is also critical to ongoing operations and digitizing core processes in the front and back office is vital to keep your company running.

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How Semantic Databases Are The Future Of Digital Asset Management

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project management | creative operations | work from home

3 Tips To Implement A Project Management Solution for Work From Home Employees

By: Tim Grey
April 1st, 2020

Working efficiently has been something we have all been striving towards for quite some time and working well remotely is even more pressing given the current pandemic. We are seeing this need more and more with the clients in the creative space. Below is a primer on how to get up and running with a solution for managing projects for remote workers.

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Digital Asset Management (DAM) | creative operations | work from home

3 Ways a DAM Can Help Remote Teams

By: MediaValet
March 27th, 2020

Given the current state of “shelter in place” restrictions for many cities around the globe, working from home is the new normal. This article is from our Alliance Partner MediaValet addresses some key challenges that many organizations are now faced with and we believe this will be useful information for our readers. Enjoy!

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marketing technology | creative operations | work from home

Scaling Work-From-Home Capabilities For Your Employees

By: Damian Diaz
March 10th, 2020

As we see companies, event organizers, and local governments preparing for the for the likelihood that the coronavirus outbreak will continue to spread, several tech industry leaders and local governments have already begun telling employees to work from home. Amazon, Microsoft, Twitter, Facebook, and Google have all made public announcements and informed their employees to work remotely in an effort to do their part in preventing any further chance of outbreaks in their offices and communities. We are also seeing state and local governments declaring state of emergencies in places like Washington State which has been the most severely affected by the COVID-19 outbreak. New York and Austin, Texas have additionally declared their own states of emergencies respectively, and in Austin, canceling that city's largest event, SXSW, which was scheduled for March.

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marketing technology | creative operations | work from home

Preparing Your Remote Workforce To Work Through The Global Health Crisis

By: Damian Diaz
March 1st, 2020

The recent global viral outbreak highlights the necessity of having plans in place allowing your team to work remotely. Meeting your deliverables with minimal disruption while protecting your team members' health is vital to any organization's long term success. The challenge of maintaining business continuity for these employees falls squarely on the shoulders of management. How can managers maintain their team's cohesion and keep production moving smoothly? The content creation process makes this even more complicated when dealing with multiple contributors and tight deadlines.  In this article, we look at the top four steps to manage a remote creative team successfully.

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