IO Integration Marketing Technology Blog

Which DAM Deployment Model Is Right for You? [Infographic]

Written by Le'Mina McNair | Feb 2, 2022 2:30:00 PM
Digital asset management (DAM) solutions have been an essential system for organizations in a number of industries and allow them to effectively organize, store, and share a variety of digital assets. However, as the needs of creative teams have increased over the years, so too have the capabilities of DAMs. Through new technology, DAMs have evolved from basic media libraries into a more dynamic digital content experience that helps teams streamline creative workflows and facilitate collaboration.
 
As your organization grows, you’ll likely be handling more diverse assets in increasingly high volumes. Having the right digital asset management solution and model in place will be essential to proper and effective use and distribution of assets. In this infographic, we highlight each of the four primary DAM deployment models by exploring the “who” (what types of organizations), “what” (what kinds of digital assets), and “why” (the specific benefits) to help you decide which best fits the needs of your organization.