Creative Operations, Marketing Workflow, Marketing Project Managment

IO Integration Marketing and Creative Operations Technology Blog

Providing Creative Operations and Marketing Technology Professionals resources for getting the most out of their production workflows.

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marketing technology | project management | creative operations

Put Your Workflow on Autopilot with Creative Operations Management

By: Le'Mina McNair
September 16th, 2021

Creative Operations Management is an incredibly important element of every organization. Your creative professionals, whether in-house or contracted — as well as the tools, platforms, and workflows within which they work — are essential to any company’s success. The Creative Operations solutions applied can make or break the integrity of the Creative Operations Management of any organization.

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content management | Digital Asset Management (DAM) | creative operations | SharePoint

SharePoint vs. DAM: What’s the Difference?

By: MediaValet
August 23rd, 2021

This article originally appeared on the MediaValet blog and we think our readers will find it informative. The tremendous growth of web-based collaborative tools and file-sharing platforms has led to people wondering what exactly the difference is between these kinds of solutions. More specifically, what’s the difference between a digital asset management solution (DAM) and a tool like Microsoft SharePoint? Secondary to that: if you have one, do you need the other? With some overlapping features and capabilities, it’s understandable that there’s some confusion.

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How Semantic Databases Are The Future Of Digital Asset Management

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workflow automation

The IO Integration Partnership with Integromat Offers a Fresh Approach to Automation and Platform Integration

By: Bill Covington
June 2nd, 2021

IO Integration is pleased to announce our partnership with Integromat to streamline our product integration process. Integromat is a powerful tool delivering an elegant approach to automation and connecting technology platforms. Removing much of the heavy lifting, Integromat greatly reduces the time and resources needed for integration projects.

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marketing technology | project management

11 marketing strategies (and how to plan and execute them effectively)

By: Monday.com
April 14th, 2021

This article originally appeared on the monday.com blog and we think our readers will find it informative. Marketing is the foundation of how you communicate your value to potential customers and convert them. Every business needs a marketing strategy, but a surprising amount of businesses cut corners on strategic planning and jump straight to execution.

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marketing technology | creative operations

IO Integration is a Proud Sponsor of Adobe Summit 2021

By: Damian Diaz
March 31st, 2021

IO Integration, a Workfront Partner of the Year, will be be returning to Adobe Summit - The Digital Experience Conference since becoming a member of the Adobe partner network. At this year's event, we will showcase how together with Adobe Workfront, we bridge the gap between marketing and creative teams to create operational cohesion like never before. We are pleased to announce that IO Integration is a Bronze sponsor of the conference, a must-attend event. This virtual event is free and takes place from April 27-29, 2021.

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marketing technology | creative operations

Adobe’s Acquisition of Workfront Aligns Creative and Marketing Teams Like Never Before

By: Damian Diaz
January 28th, 2021

IO Integration is pleased to announce that we are now an Adobe partner. We are thrilled to be joining such an incredible partner network that is committed to helping clients get the most out of their Adobe solutions.  

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