Creative Operations, Marketing Workflow, Marketing Project Managment

IO Integration Marketing and Creative Operations Technology Blog

Providing Creative Operations and Marketing Technology Professionals resources for getting the most out of their production workflows.

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Digital Asset Management (DAM)

The Top 5 Trends in Digital Asset Management

By: Le'Mina McNair
October 14th, 2021

With the perpetual advancement of global technology, remote work has become increasingly prominent in companies of all sizes and industries. In order to optimize efficiency, businesses will not only need to keep up with digital asset management technologies but also stay ahead of the competition by following digital asset management trends. In this blog, we'll explore the top five trends in digital asset management and examine what the future looks like for the digital asset management (DAM) industry.

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Digital Asset Management (DAM)

6 Project Management Techniques Every PM Should Know

By: Le'Mina McNair
October 8th, 2021

One of the important skills of a successful and flexible project manager is being able to adapt their project management techniques to match the skills of their team. To do this, however, the project manager must have an array of project management techniques and tools in their back pockets, ready to wield them at any time. In this blog, we'll explore the six most efficient project management techniques and how they integrate with project management technologies.

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How Semantic Databases Are The Future Of Digital Asset Management

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marketing technology | project management

Why Moving Your Operations to the Cloud Is a Worthwhile Investment

By: Le'Mina McNair
October 1st, 2021

Today, the modern organization relies on digital information to drive market penetration and profitable growth. The challenges of business operations are continuing to grow in complexity and require collaboration and cooperation from contributors across companies, the country, and the world.

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marketing technology | project management | creative operations

Put Your Workflow on Autopilot with Creative Operations Management

By: Le'Mina McNair
September 16th, 2021

Creative Operations Management is an incredibly important element of every organization. Your creative professionals, whether in-house or contracted — as well as the tools, platforms, and workflows within which they work — are essential to any company’s success. The Creative Operations solutions applied can make or break the integrity of the Creative Operations Management of any organization.

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content management | Digital Asset Management (DAM) | creative operations | SharePoint

SharePoint vs. DAM: What’s the Difference?

By: MediaValet
August 23rd, 2021

This article originally appeared on the MediaValet blog and we think our readers will find it informative. The tremendous growth of web-based collaborative tools and file-sharing platforms has led to people wondering what exactly the difference is between these kinds of solutions. More specifically, what’s the difference between a digital asset management solution (DAM) and a tool like Microsoft SharePoint? Secondary to that: if you have one, do you need the other? With some overlapping features and capabilities, it’s understandable that there’s some confusion.

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workflow automation

The IO Integration Partnership with Integromat Offers a Fresh Approach to Automation and Platform Integration

By: Bill Covington
June 2nd, 2021

IO Integration is pleased to announce our partnership with Integromat to streamline our product integration process. Integromat is a powerful tool delivering an elegant approach to automation and connecting technology platforms. Removing much of the heavy lifting, Integromat greatly reduces the time and resources needed for integration projects.

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