Creative Operations, Marketing Workflow, Marketing Project Managment

IO Integration Marketing and Creative Operations Technology Blog

Providing Creative Operations and Marketing Technology Professionals resources for getting the most out of their production workflows.

Blog Feature

How to Build an Efficient Hybrid Workplace

By: Le'Mina McNair
November 18th, 2021

The global advancement of remote technology combined with global health crises has created a dramatic shift toward a hybrid workforce. Whether organizations are prepared for it or not, a remote or hybrid work option is becoming a standard for enterprises of all sizes and industries.

Read More

Share

Blog Feature

Digital Asset Management (DAM) | creative operations

DAM vs VPN: Why a DAM is the Perfect VPN Alternative

By: MediaValet
November 12th, 2021

A VPN (Virtual Private Network) has always had its place and purpose – to securely connect business networks and allow employees to connect to their network from home. And while VPNs may have their challenges, they’ve historically been manageable thanks to low traffic flows and sporadic use.

Read More

Share

How Semantic Databases Are The Future Of Digital Asset Management

Be sure to subscribe to the IO Integration Marketing and Creative Operations Technology Blog

Stay up to date on all of the latest developments in technology and learn industry best practices for creative operations. When you subscribe you will also receive a free copy of our Ebook: Welcome to the Age of Creative Operations.

Blog Feature

Secure Your Creative Operations with Cloud Technology

By: Le'Mina McNair
November 5th, 2021

It was never a matter of if and only a matter of when organizations would need to move portions of their operations to the cloud. Many companies were already working in the cloud or making plans to do so when the COVID-19 work-from-home mandates were announced. Companies lacking cloud-based infrastructures were forced to quickly put a plan of action into place.

Read More

Share

Blog Feature

Marketing Technology: Do You Need a Multichannel Marketing Solution?

By: Le'Mina McNair
November 3rd, 2021

Whether your organization is a small startup or a multinational enterprise, you need to determine whether your next tech investment will be a monolithic all-in-one solution or an integration of best-of-breed applications. Although a turnkey solution is usually easier to set up, it may not be able to fit your business as well as a multichannel/multi-system marketing solution.

Read More

Share

Blog Feature

5 Tips for Developing Cross-Functional Teams

By: Le'Mina McNair
October 21st, 2021

Nearly everyone has experienced the frustration of calling a company for information, only to be transferred from one department to the next, receiving contradicting details, and being directed in circles. This common occurrence is often the result of grouping teams together based on their professional area, creating effective silos throughout an organization.

Read More

Share

Blog Feature

Digital Asset Management (DAM)

The Top 5 Trends in Digital Asset Management

By: Le'Mina McNair
October 14th, 2021

With the perpetual advancement of global technology, remote work has become increasingly prominent in companies of all sizes and industries. In order to optimize efficiency, businesses will not only need to keep up with digital asset management technologies but also stay ahead of the competition by following digital asset management trends. In this blog, we'll explore the top five trends in digital asset management and examine what the future looks like for the digital asset management (DAM) industry.

Read More

Share