Creative Operations, Marketing Workflow, Marketing Project Managment

IO Integration Marketing Technology Blog

Providing Creative Operations and Marketing Technology Professionals resources for getting the most out of their production workflows.

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digital asset management | marketing technology | digital experience management

In a World Without AI, Your Marketing Technology Platform Will Self Destruct

By: Damian Diaz
August 15th, 2018

This past spring censhare’s forward thinking CEO, Dieter Reichert, addressed the attendees of the Digital Innovators Summit in Berlin about one of technology’s hottest topics: Artificial Intelligence or AI is it is most often called.

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digital asset management | creative operations | best practices

Dropbox or DAM? 6 Questions to Ask

By: MediaValet
July 12th, 2018

This article originally appear on our partner MediaValet’s Digital Asset Management Blog and we think you will find it interesting.

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How Semantic Databases Are The Future Of Digital Asset Management

Why Semantic Databases are the Future of DAM (Digital Asset Management)

By leveraging semantic database technology marketing organiations can have greater control over digital assets and be able to correlate that information with other assets and distinguish relationships between digital assets and target audience.

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digital asset management | creative operations

MediaValet Launches “Creative Spaces” to Address Production Needs of Large Creative Teams

By: MediaValet
May 11th, 2018

  Vancouver, BC – May 3rd, 2018, – MediaValet Inc. (TSX-V:MVP), a leading provider of cloud-based enterprise digital asset management software today announced the launch of Creative Spaces, an innovative new application for large creative teams that combines all the benefits of working locally with those of MediaValet’s cloud-based digital asset management system (Cloud DAM or DAM).

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digital asset management | marketing technology | best practices

The Complete Guide to Surviving Henry Stewart DAM New York 2018

By: Maria Osipova
May 1st, 2018

Organizations that focus their content management efforts as a core of their digital strategy make better decisions.  Spring is finally in the air, which can only mean one thing: Henry Stewart DAM New York 2018 is right around the corner! On May 3rd and 4th, digital asset management novices and veterans will gather in New York to explore the art and practice of managing digital media. And, with over 100 speakers and 60 sessions exploring everything DAM, how do you make the most of the show?

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digital asset management | marketing technology

IO Integration at Henry Stewart DAM NY – May 3-4

By: Damian Diaz
April 11th, 2018

IO Integration at Henry Stewart DAM NY – May 3-4 Join IO Integration in New York for the DAM industry’s annual gathering  

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digital asset management | marketing technology | digital experience management

Putting DAM at the Center of the Digital Ecosystem

By: Douglas Eldridge
March 23rd, 2018

This article from Douglas Eldridge, Marketing Manager at censhare, originally appeared in the censhare We Care to Share Blog and we think our reader will find this information useful. The word ‘silo’ has become increasingly negative as companies realize that cordoned off departments are costly. The good news is, that unlike in the past, when getting rid of corporate silos would have been next to impossible, a new digital mentality is allowing companies to defragment. While a combination of open minds and technology offers the possibility of more cohesive work environments, the right technology and the right digital strategy still have to align. So, where does technology end and strategy begin? With a digital asset management system (DAM). A company is no better than its content, its content is no better than its content strategy, and its content strategy is only as sound as the technology which is implementing that strategy. Bear with me as I explain…

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