Creative Operations, Marketing Workflow, Marketing Project Managment

IO Integration Marketing and Creative Operations Technology Blog

Providing Creative Operations and Marketing Technology Professionals resources for getting the most out of their production workflows.

Nuxeo

Build Smarter Solutions for Today's Content Challenges. Nuxeo makes it easy to build smart content applications that enhance customer experiences, improve decision making, and accelerate products to market.

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marketing technology | creative operations

Why Smart Photo Studio Processes Are the Key to Speeding Up Product Launches

By: Nuxeo
June 11th, 2020

This article by Julie Allouch, Director of Digital Experience at Nuxeo, was originally published on the Nuxeo Blog and we think our readers will find it informative. You can’t launch a new product if you don’t have the right photos. High-volume, highly structured photoshoots are an integral part of the product launch process. And in these times, organizing new photo shoots is quite impossible, it’s critical that companies can trust their existing content. Being able to search, find, and reuse digital assets will be key to survival.

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creative operations | work from home

5 Workflow Tips to Make Business Continuity a Reality

By: Nuxeo
April 9th, 2020

This article by Bertrand Chauvin originally appeared on our Alliance Partner, Nuxeo’s Blog and we wanted to share with our readers. In times of crisis, ensuring business continuity is a major concern. Due to current, unfortunate circumstances, many organizations have largely focused on remote communication and collaboration, as demonstrated by the explosive rise in downloads of apps like Zoom, Google Hangouts Meet, and Microsoft Teams. But, virtualizing structured business processes is also critical to ongoing operations and digitizing core processes in the front and back office is vital to keep your company running.

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How Semantic Databases Are The Future Of Digital Asset Management

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digital asset management | marketing technology | creative operations

Accelerating Ideas To Market

By: Nuxeo
February 20th, 2020

This article by Alan Porter, Director of Product Marketing at Nuxeo (an IO Integration Alliance Partner) originally appeared on the Nuxeo Blog and we think our readers will find it informative. Our interactions as consumers of goods and services are changing, and so are our expectations. We now expect to go online and conduct transactions immediately and see the results almost as quickly. Need something? Order it from my phone. It arrives the next day.

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